The Sales Innings

Stay at the Crease, Runs Will Come

The Sales Innings redefines how we view success in business — not as a sprint but as a disciplined innings. Through the lens of cricket and timeless sales wisdom, Abin Roy Choudhury shares field-tested lessons on patience, persistence, and performance.

About the Author

Abin Roy Choudhury was born and raised in a humble Indian household where hope, hardship, and hard work shaped his foundation. His 22-year journey — from selling door-to-door to leading global enterprise transformations — is one of grit, growth, and gratitude.

Once an athlete, Abin carried the lessons of the field into the boardroom, blending passion with patience and action with authenticity. Guided by the Bhagavad Gita’s philosophy of self-mastery, he views sales not as mere transactions but as a lifelong pursuit of purpose and excellence.

Known for mentoring teams across startups and multinational organizations, he continues to inspire professionals to stay grounded, build trust, and create long-term impact.

The Sales Innings is the reflection of his journey — a playbook born not in theory but in experience, built on rejection, resilience, and relentless reinvention.

The Sales Innings

In the dynamic, unpredictable world of business, tools and tactics change overnight — but principles endure.
The Sales Innings distills over two decades of leadership and sales experience into seven timeless lessons that go beyond strategy. Through real-life stories, sharp analogies, and practical insights, Abin Roy Choudhury shows how discipline builds momentum, patience earns trust, and persistence creates results.
This is not a manual of hacks or quick wins — it’s a philosophy of consistent performance, designed for those who want to master the long game. Whether you’re a frontline salesperson, a team leader, or an entrepreneur, this book will help you rediscover what truly drives lasting success.
Because in sales, just like in cricket — those who stay at the crease eventually score the big runs.

Why Read This Book?

1. A Fresh Perspective on Sales

See sales not as a chase for targets, but as a disciplined innings built on patience, integrity, and mastery.

2. Real Lessons from Real Experience

Learn from authentic field stories and leadership insights drawn from 22 years of professional grit and growth.

3. Timeless Principles, Modern Relevance

Discover seven universal lessons that apply across industries, roles, and time — helping you perform under pressure.

4. A Playbook for Leaders and Dreamers

Perfect for sales teams, entrepreneurs, and professionals striving to lead with purpose, resilience, and results.

Book Is Available On

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Let's Get in Touch

Connect with Abin Roy Choudhury to explore leadership insights, sales wisdom, and behind-the-scenes reflections from The Sales Innings. Step onto the pitch of persistence, and learn how staying calm, focused, and consistent can turn every delivery into a winning moment.

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